Un nombre croissant de personnes investissent aujourd'hui dans les smartphones, les tablettes et les derniers téléphones portables, simplement parce que cela leur permet de mieux communiquer et d'accéder à Internet lors de leurs déplacements. Ainsi, presque tous utilisent ces mêmes gadgets pour accéder à des sites Web et à des informations sur divers produits et services. Cela a conduit à l'émergence du concept de conception de site Web réactif. Par conséquent, la conception de sites Web réactifs consiste à créer un site Web, qui peut se redimensionner en fonction de la taille de l'écran de l'appareil sur lequel il est visualisé. Ici, découvrez pourquoi la demande de conception de sites Web réactifs augmente chaque jour qui passe.
Pourquoi un site Web Responsive Design ?Selon un rapport, la plupart du trafic qui arrive sur un site Web provient des téléphones mobiles. C'est une preuve suffisante pour établir pourquoi les entreprises doivent envisager de concevoir leurs sites Web de manière réactive au lieu de s'en tenir à la conception de site Web traditionnelle. Aujourd'hui, une grande variété de modèles conçus de manière réactive sont facilement disponibles sur Internet. Ainsi, les entreprises qui ont besoin d'une conception de site Web réactive rapide et efficace peuvent facilement rechercher diverses options sur Internet et les utiliser davantage pour créer un site Web à part entière.
However, companies that are specifically looking to design a unique and innovative responsive website can hire leading and reputed web design agencies such as Gurgaon-based
iBrandox and acquire a truly potent and innovatively designed website. Their responsively sites are designed taking various factors like size of the screen, pixel resolution, click versus touch and optimized mark-up among other elements into consideration. A responsively designed website utilizes fluid grids, which implies that the elements of the page aren’t sized by the pixels but are sized as per the proportion. The width of one column is resized as per the width of the other columns. Responsive website developers also look into aspects such as layout formation, coding, and visual presentation in a manner, that allows them to design a site that offers optimal and best viewing experience on different devices. Additionally, a responsively designed website also takes SEO aspects into consideration, which further allows companies to better market their products and services. This is perhaps one of the biggest reasons why more and more companies are opting for responsive website design. Some of the other reasons why the demand for responsive website designing is on the rise include:
Éviter les doublons : Companies that opt for responsive website designing can easily avoid duplication of content, as they don’t need to design two different websites viz. one for desktop users and the other for mobile phone and tablet users. Having two different sites implies that companies will have to come up with different content for the same products and services.
Création de liens forts : In the case of a responsively designed site, the URL for both desktop and mobile phone users remains the same. This ensures that your website’s ranking on various search engines remains the same.
Réduire le taux de rebond : If your website requires excessive horizontal scrolling, forcing your clients to exit the same, then perhaps it is happening due to the bounce rate. If your site isn’t designed well enough to keep your clients engaged and users tend to leave the site after just a couple of clicks, then it will hamper your online reputation and ranking. Thus, a responsively designed site will help you minimize the bounce rate and attract additional traffic. Besides, it will also ensure that your site loads faster.
To sum up, organizations that are looking to better market their products, brand, and services through their website, can consider hiring experienced Gurgaon-based web design companies such as
iBrandox. This will help them acquire easy-to-navigate and optimally designed sites that can be accessed via any gadget including mobile phones, smartphones, tablets, and computers.